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Upshur Street Craft Fair

Megan Flynn Marketing led the marketing and permitting for the 2019 Upshur Street Craft Fair for Julie Wineinger—owner of Willow/Lulabelle’s and organizer of the annual craft fair. The logo, main poster, and associated artwork elements were created by talented local artist Addie Steinbacher.

WEBSITE

Megan Flynn Marketing (MFM) designed and managed the website for the Upshur Street Craft Fair, including creating registration forms for the vendors and Gingerbread House Contest. Using Zapier, MFM connected the forms with GoogleSheets to make vendor and contest management easy.

SOCIAL & DIGITAL MEDIA

Megan Flynn Marketing fully managed and implemented the social and digital media strategy leading up to the craft fair to generate interest in the fair, recognize sponsors, generate Gingerbread House Contest entries, and spotlight this year’s vendors. Services included:

  • Fully managing the Facebook page & Instagram, including developing content and responding to comments.
  • Developing and managing Google Ads campaigns to promote the craft fair, Gingerbread House Contest, and Pop-Up Holiday Lounge.
  • Promoting the craft fair through online channels, including NextDoor, local Facebook groups, and more.

GRAPHIC DESIGN

Using the amazing branding created by local artist Addie Steinbacher, Megan Flynn Marketing designed a variety of print and online materials for the Upshur Street Craft Fair, including promotional flyers, social media images, and more.

On-Site Signage

Using the artwork elements designed by local artist Addie Steinbacher, MFM created on-site marketing visuals to promote the Pop-Up Holiday Lounge.

On-Site Signage

Using the artwork elements designed by local artist Addie Steinbacher, MFM created on-site marketing visuals to promote the Pop-Up Holiday Lounge and its sponsor, the FedCity Team at Century 21 Redwood Realty.

On-Site Signage

Using the artwork elements designed by local artist Addie Steinbacher, MFM created on-site marketing visuals to promote the Gingerbread House Village and its sponsor, Eddie Suarez—Realtor at COMPASS.