by Addie Steinbacher | Aug 4, 2023
← WORK Storefront Marketing THE IMPORTANCE OF STOREFRONT MARKETING In today’s digital age, it’s more important than ever for businesses to have a strong online presence. But don’t forget about the power of storefront marketing. Well-executed...
by Addie Steinbacher | Mar 30, 2023
← WORK Waverly Main Street Hats Brand Development CLIENT Waverly Main Street Hats Download (PDF) CHALLENGE Waverly Main Street Hats was revamping their website, but did not have a consistent brand identity or logo. Established in 2009, Waverly Main Street Hats is a...
by Addie Steinbacher | Feb 20, 2023
← WORK Commercial Corridor Maps CLIENT District Bridges CHALLENGE Small businesses struggle to attract customers who live outside their neighborhood and to make themselves known to newcomers in the neighborhood. DC is one of the most transient cities in the world....
by Addie Steinbacher | Jun 18, 2022
← WORK Amen Cafe Rebrand CLIENT Amen Cafe CHALLENGE Even prior to the pandemic, Ethiopian cafe Amen Coffee & Juice struggled to bring people in the door. Many neighbors were confused by the name of the business, and weren’t aware that the business sold breakfast...
by Megan Flynn | Apr 16, 2022
Is snail mail dead? No. In fact, it can be an extremely effective tactic for hyper-local marketing. People are still checking their snail mail. Direct mail allows you to reach customers and potential patrons in a very tangible way. And even if they end up tossing your...